Lexi & Alyse Scaffidi
Creators of BiteSizedFitness & The Body Confident VS Fashion Show
We are 2 sisters from NJ who love fitness, fashion and helping others. We created an online company called “BiteSizedFitness” to help promote body confidence through a healthy lifestyle. In October, we released a recreation of the popular Victoria’s Secret Fashion Show featuring women of all shapes, sizes, ethnicities, sexualities, and setbacks.
Since then, the YouTube and Facebook videos have gone viral! Our fashion show has been viewed more than 15 million times and featured in over 120 articles across more than 30 countries. It’s even made an appearance on large media outlets, such as the Huffington Post, MTV, Yahoo, SELF, Cosmopolitan and Refinery29.
We want to use our platform to help enable and support the dreams of all women. We want society to stop promoting a one-size-fits-all image of beauty, and instead start celebrating the unique qualities that make all women beautiful.
The term “body confidence” sometimes get a bad rap. It’s not about celebrating obesity or anorexia, it’s about breaking away from a stereotypical look of what is beautiful and celebrating who you are as a person. Poor body image is something that causes a lot of women to struggle with eating disorders and an inability to create a balanced lifestyle, all because we keep promoting a one-size-fits all look for beauty.
Healthy should never be a number on the scale or the size of someone’s waist, healthy is a state of life in which you feel physically, mentally and emotionally strong.
[ Make a difference by being different. ]